Brad Marsh, CEO of Consensus Point, Featured in CIO Story

By | February 13th, 2017|Categories: anticipatory, Gamification|Tags: , |

Consensus Point's CEO, Brad Marsh, was pleased to share his perspective on the importance of anticipatory insights in an article for CIO Story.  Here's an excerpt from his contribution. "The missing ingredient is leveraging predictive technology and marketing science methods that empower your customers to help you successfully shape the future of your markets and products. [...]